Wilcon Depot: Pioneering digital transformation in the home improvement and construction industry

In this day and age, where digitalization has become a necessity for businesses to thrive, Wilcon Depot has been recognized for its outstanding digital initiatives.

The Philippines’ leading home improvement and construction supply retailer was recently recognized as a trailblazer in digitalization at the esteemed Retail Asia Awards 2023. The company took home the award for Digital Initiatives of the Year– Philippines award on June 15 which is a testament to its exceptional efforts in transforming and enhancing digital capabilities.

Retail Asia Awards recognizes outstanding retailers in different countries, highlighting their innovative practices that elevate customer experience and achieve business success. It is composed of different categories including the Digital Initiative of the Year–Projects Category, with Wilcon Depot earning its recognition through its Virtual Reality Store Experience, an interactive 360° VR experiential tour that lets you discover the limitless product assortment of Wilcon Depot easily through VR headsets.

The Digital Initiatives of the Year-Philippines Award is a testament to Wilcon’s commitment to innovative digital solutions, which are essential in today’s ever-evolving retail landscape. The award not only recognizes Wilcon Depot’s successful digital initiatives but also highlights their commitment to enhancing customer experience, improving operational efficiency, and driving sales growth.

It has been one of the proudest moments for us at Wilcon Depot to be recognized for our relentless efforts in building a strong presence and providing an unparalleled digital customer experience. Yet this is just the surface of what we strive to achieve in digitalization, and we believe there is still much more room for growth.

It takes us years of continuous innovation, strategic planning, and investment to arrive at a state-of-the-art platform that would cater to the ever-changing market. We aim to create physical and emotional connections between our customers and the brand, and this immersive experience is believed to enrich the experience beyond brick-and-mortar shopping and serve as a new standard for brand differentiation.

Our Wilcon VR Store Experience is a fulfillment of our commitment to providing a world-class shopping experience for every Filipino homeowner and builder around the globe. Customers can shop the wide selection of products at any Wilcon store or via the Wilcon Online Store at shop.wilcon.com.ph.

We have been in the business for 45 years now, and we understand the importance of keeping up with the times and embracing innovations. As we adopt and embed technology and digitization to improve shopping experience and enhance our physical and online services, we remain committed to providing excellent customer service, high-quality products, and professional expertise in various home improvement needs.

This recognition from Retail Asia Awards inspires us to continue exploring ways to further develop and innovate the digital landscape of Wilcon Depot and ultimately deliver an exceptional customer experience both online and offline.

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For  information about Wilcon, log on to www.wilcon.com.ph or follow its social media accounts on Facebook and Instagram. Subscribe and connect to its Viber Community, LinkedIn, and YouTube.