Why living in the east will attract the prosperity you deserve this 2023

RIZAL – In Feng Shui, the east is a lucky direction representing new beginnings. For real estate investors in the Philippines, the east is a goldmine for growth, wealth and a promising future.

As we unlock the abundance that the Year of the Water Rabbit brings, we can all look forward to an auspicious and productive year this 2023. However, only those who seek opportunities will genuinely prosper, and when seeking for luck, experts advise that we should look toward the east. 

What’s in the east? 

Bordering the rich eastside of Metro Manila is the progressive province of Rizal, which houses some of the country’s wealthiest municipalities, rising business hubs, thrilling tourist spots and religious destinations. 

Its vast industrial and agricultural lands, abundant natural resources, and close proximity to Metro Manila, also make it a preferred suburban residential address. 

Aside from major thoroughfares connecting Metro Manila to Rizal, such as the Ortigas Avenue Extension and Marcos Highway, the east also offers the nature-rich sights and settings of the Sierra Madre mountain range that stretches from Cagayan to Quezon via Rizal and other key provinces. 

Unlocking the path to abundance

At present, the national government and the private sector work intensively to complete large-scale infrastructure projects that will continue bridging the abundance of the east to areas around its vicinity. 

The recently opened LRT-2 East Extension, with additional new stations in Marikina and Antipolo, is now transporting young students to the topnotch universities in the Katipunan area of Quezon City and the University Belt in the City of Manila, as well as young professionals going to various business hubs. 

Moreover, adventure-seekers take advantage of the MaRiLaQue (Marikina-Rizal-Laguna-Quezon) Highway.

In the pipeline of the government’s aggressive infrastructure-building platform is the MRT Line 4 that will connect Quezon City, San Juan, Mandaluyong and Pasig to the municipalities of Cainta and Taytay in Rizal. 

MRT-4 will also have a converging point for its passengers to easily transfer to the much anticipated Metro Manila Subway, the first underground rail transit in the country, which will pass through major Central Business Districts in Quezon City, Ortigas, Makati and Bonifacio Global City, and reach the terminals of the Ninoy Aquino International Airport (NAIA).

Another project to look forward to in the east is the C-6 Expressway that will reduce travel time from Rizal to Quezon City leading to North Luzon Expressway (NLEX), and on the other end, going to Bicutan, Taguig area linking to NAIA, South Luzon Expressway (SLEX) and the Metro Manila Skyway.

 With this line-up of infrastructure projects, accessibility and mobility will not be a problem for homeowners in the east in the near future.

The key to prosperity: Explore the east while in the Metro 

If you are planning your next move, the east is your best choice. 

For instance, Taytay, Cainta, and Antipolo are choice locations for real estate developers. These highly urbanized areas in Rizal hold tight-knit communities and significant potential for commercial growth in the coming years.  

However, looking into these real estate investment opportunities while working in the metro may be challenging for those in the 9-to-5 grind. 

Fortunately, real estate developers in Rizal have homebuyer-friendly open house events for their upcoming projects.

Here’s a big chance for first-time open house goers: 

This weekend, you can begin your next move and unlock prosperity with an ideal real estate investment opportunity in the east. Industry innovator and trendsetter Empire East is hosting a two-day Chinese New Year Open House on January 21 and 22 where you can explore model units, win prizes, and get discounts on your preferred condo home. 

About Empire East

For almost 29 years, Empire East has been building luxurious yet affordable homes in prime locations of Metro Manila as well as in Laguna and Rizal. 

Its communities are now home to more than 100,000 residents who have experienced an accentuated lifestyle.

With a proven track record of delivering quality homes catering to Filipino families and investors, the company has its eyes set on Empire East Highland City, a mixed-use township located in a prime convergence of Pasig and Cainta.

Envisioned to let homeowners enjoy the best live-work-play lifestyle, this sustainable and elevated community offers luxuriously affordable homes ranging from executive studio, one-bedroom, and two-bedroom suites — perfect for families of all sizes.

Future residents of the 37-tower high-rise community will also benefit from the township’s very own Highland Mall, a world-class 58,000-square meter lifestyle mall, the Highland Park which is an expansive 8,000-sqm open-space green park, and the exclusive members-only Chartered Club with top-rated sports facilities and recreational amenities. 

To add to the Lunar Year festivities, Empire East Highland City offers an exclusive discount to its Open House visitors for its pre-selling towers, with flexible payment schemes starting at P6,000 a month. 

Are you feeling lucky? See prosperity grow before your eyes and attract wealth this year by visiting our upcoming open house events in the Empire East Elite showroom on the fifth floor of SM Megamall and Empire East Highland City Information Kiosk along Felix Avenue in Pasig-Cainta.

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Connect with Empire East on social media, or call (02) 8810-3333 and 0917-8-EMPIRE (367473) to book your appointment and be on the VIP guest list.