CLI optimistic on Cebu City’s economic activity

VisMin property developer Cebu Landmasters Inc. (CLI) remains bullish on the economic recovery of Cebu City as it launches a P4 billion mixed-use tower, which houses a five-star luxury hotel.

The Masters Towers Cebu is set to be CLIs’ most iconic architectural structure to date, building a towering crown-like structure to represent the “Queen City of the South”.

The development, which features office, retail and hotel components will rise on a 2,840 sqm property considered to be the remaining prime corner lot in the Cebu Business Park, Cebu City’s prestigious central business district.

The architectural masterpiece will top-off at 192 meters above sea level and will be among the top three tallest structures in the metropolis.

“It will have a structural height of 172 meters high, with an architectural design inspired by the best of Cebuano creativity and craftsmanship, and with sustainability as one of its cornerstones having been conceptualized to use energy and resources efficiently and responsibly,” CLI said.

The Sofitel Cebu City, to be operated by global hospitality player Accor, will be located from the 14th to the 32nd floors of the tower. The hotel will feature 195 guest rooms, a grand ballroom, 2 restaurants, executive lounge, meeting rooms, roof deck, swimming pool, gym and spa.

CLI CEO Jose Soberano III, said the Masters Tower Cebu is part of CLI’s growing hotel portfolio in partnership with a number of global hotel chains that will be significantly contributing to its revenues in the next three to four years.

“We are optimistic that the hospitality industry will bounce back particularly in the Visayas and Mindanao where there is high potential for more international hotel players and tourism demands for quality hospitality experiences,” Soberano said.

“Masters Tower Cebu ensures that CLI will be a key player in that space, and be in the forefront of the industry’s recovery,”he added.

Apart from the tower’s hotel component, it will also house office spaces from the 8th to the 12th floor, in anticipation of the needs of locators who value efficiency and sustainability and keenly follow global trends.

“The spaces will highlight horizontal louvers to reduce solar heat by almost 70% and to create a comfortable work environment,”CLI said.

The development is LEED-registered and is targeting for LEED Gold certification.

CLI said it partnered with Skidmore, Owings and Merrill (SOM) in tandem with one of the country’s top architects GF Partners and Architects for the development.

The project is set to break ground in the second quarter of this year, and is targeted to be completed in 2025.

Banner photo from Cebu Landmasters website