BACOLOD CITY – As Negros Occidental’s emerging “super city,” Bacolod is harnessing its youthful demographic, dynamic business process outsourcing (BPO) sector, and vibrant commercial landscape to solidify its position as the Visayas’ next hub of progress. Anchoring this transformation is Saludad Township, PHINMA Properties’ master-planned community designed to fuse opportunity, connectivity, and modern living in the heart of the city’s Central Business District.
Strategically positioned along Bacolod’s main thoroughfare and minutes from the Bacolod-Silay International Airport, Saludad leverages proximity to transformative infrastructure projects like the Bacolod-Negros Economic Highway and the anticipated Panay-Guimaras-Negros Bridge. This prime location positions the township as a gateway for investors, enterprises, and families seeking to thrive in a connected, forward-looking environment.
“Saludad’s prime location capitalizes on Bacolod’s rising economic prominence and infrastructure developments, making it an increasingly attractive destination for investment and commerce,” said Paolo V. Reyes, PHINMA Properties Vice President for Township. “We visualize it to be a place where business and residence thrive in harmony.”

A hub for enterprise and innovation
Spanning seven hectares, Saludad’s dedicated business district offers 21 commercial lots and a bustling town center designed to spur job creation and economic dynamism. Complemented by residential options—from expansive lots to contemporary condominiums—the township cultivates a live-work-play ecosystem where community energy fuels growth.
Where culture and commerce Converge
At the township’s core lies the Saludad Town Center, an 8,239-sqm retail and lifestyle hub blending local heritage with modern convenience. Curated dining, retail, and entertainment offerings celebrate Negrense culture, creating a destination where residents and visitors alike can savor the region’s flavors, artistry, and entrepreneurial spirit.
Synergy for sustainable progress

Saludad’s vision extends beyond commerce, integrating the PHINMA Group’s expertise in education and hospitality. PHINMA Education and PHINMA Hospitality bring world-class learning, accommodations, and event spaces to the township, fostering a holistic environment where businesses, families, and aspirations grow.
“It has always been our vision at PHINMA Properties, together with our partners from JEPP Real Estate Co., for Saludad to be a catalyst for local economic development in Bacolod. Through the dedicated business district within the township, we aim to contribute to ushering in further growth and progress in the city that will benefit more Bacolodnons and Negrenses in the long run,” said Reyes.
Discover how Saludad Township unlocks opportunities in a city poised for greatness. Explore investment, residential, and enterprise prospects at phinmaproperties.com/saludad-township.